Buy Better Visitors

You might already be buying traffic or leads from a well known source in your niche market, and whether you are a newbie or a veteran internet marketer, you have asked yourself again -

“Should I buy more web site traffic?

You already know you must have enough online visitors to your site, and they must be willing to buy what you offer before you can create profits online.

More Web Site Traffic is better, right? Not necessarily!

You think, if you could just buy more web site traffic , you would make more money, but it just never seems to work out that way… the more web site traffic you buy the more your advertising costs seem to be usually.

Here is one way to increase your profits when you can’t increase web site traffic for whatever reason?

Increase your conversion rate by targeting the best quality leads at the lowest cost.

Can you figure out how to get 60 sales from 2000 visitors instead of 3000 that you broke even at with a PPC campaign

That is only a 1% change in the conversion rate:

60 sales/2% conversion = 3000 visitors

60 sales/3% conversion = 2000 visitors

Assuming each sale was worth $20, that’s $1200/3000 = $0.40 cost per visitor

So 2000 visitors x .40 = $800 or a profit of $400 instead of $0 – breaking even

1% improvement in conversion rate results in an exponential increase in profits of $400 in this case.

The point is most internet marketers usually focus on increasing web site traffic rather than improving the results they are getting from the traffic they are already have.

Also if you will add a personally referred traffic source such as article marketing to your campaigns you would reduce the cost of acquiring your visitors, by generating your own high quality visitors which convert better, increasing the rate you can create profits online

Profits are measured in sales results, not by increase in web site traffic!